Shingo IGARASHI
Schumpeter (1912) assigned the role of innovation to newly founded independent firms (startups). Since then, startups have been considered as one of the sources of innovation that act as competitive pressure on existing firms and promote market efficiency. In reality, successful startups, such as Tesla, Uber, and Facebook, have not only grown into global companies but have also become leaders in their countries’ economies and industries.
On the other hand, in recent years, there has also been an increase in the establishment of corporate venture capital (CVC), which involves the management of venture capital (VC) firms that specialize in bringing “ventures” into the company (generally referred to as “corporate venturing”) or investing in startups. This is a way for companies to explore how they can change their corporate culture and achieve disruptive innovation from within.
This lecture aims to improve management skills in launching new businesses by discussing “how to launch a business with few management resources.”